A future where orchards are not uprooted — they are healed.
The Global Food Chain is Broken. We're Here to Fix It.
From incurable diseases and chemical dependency to staggering crop loss and shortened shelf life, we provide the world's first complete biological platform to heal agriculture from seed to shelf.
From reviving the soil with Genesis ADAMA™, to enhancing crop value with Genesis Field, curing incurable diseases with Genesis BioCure, and preserving freshness with Genesis Storage — Biotization offers the world's first complete, end-to-end biological platform that protects and elevates your produce from seed to shelf.
Our Mission: To heal trees from the inside out. Every year, the agricultural industry faces a staggering crisis: 40% of all produce is lost, costing growers billions of dollars. Hundreds of millions of trees are uprooted, and millions of jobs are lost. Our mission is to end this devastation. We transform incurable orchard diseases into treatable conditions by leveraging nature's own self-healing microbial mechanisms, saving orchards from uprooting and restoring hope to growers worldwide.
Orchard Recovery
Healing systemic decline from within.
Scientific Edge
Advanced microbial compositions.
Global Security
Protecting future food chains.
Economic Growth
Maximizing yield naturally.
For Decades, Uprooting Was the Only Answer. We Found a Better One.
We felt the pain of growers watching their life's work wither away. For decades, the only solution to incurable tree diseases was tragic and absolute: uprooting. We decided to write a different story. What sets us apart? We developed what no one else could: the world's first systemic, curative therapy for trees. Our Orchard Recovery solution is not a temporary suppression; it's a cure. By targeting the shared vascular infection pathway, we restore the tree's natural vitality and resilience from the inside out — tackling devastating diseases like Erwinia amylovora (Fire Blight), Xylella fastidiosa (Olive Quick Decline), Botrytis cinerea (Gray Mold), Phytoplasma (Pear Decline), Citrus Greening (HLB), Moniliophthora perniciosa (Cacao Witches' Broom), Hemileia vastatrix (Coffee Leaf Rust), and Rosellinia necatrix (White Root Rot).
Seven Labs.
One Mission.
Biotization operates a global network of seven specialized microbiology labs, each focusing on a unique aspect of plant-microbe interactions. This decentralized yet unified approach allows us to conduct cutting-edge research in diverse ecosystems, from the arid soils of Israel to the humid climates of Latin America. Our global brain trust collaborates to develop solutions that are both universally effective and locally adapted, ensuring that every grower, everywhere, benefits from the world's leading science in agricultural microbiology.
-2025-12-24%20at%2021.32.13.png)
Biological Solutions
for Every Stage.
Pre-Harvest Solutions
Our Pre-Harvest solutions represent a deep-tech leap in plant health, merging microbiology, immunology, and regenerative agriculture into one scalable therapy. We don't just manage problems; we solve them from the inside out with 100% natural, chemical-free solutions.
Our Pre-Harvest solutions are a symphony of biological power. We start by restoring the soil's natural vitality with Genesis ADAMA™, enhance the plant's commercial value and resilience with Genesis Field, and provide the world's first and only cure for systemic tree diseases with Genesis BioCure™. It's a holistic, 100% natural approach to ensuring your orchard doesn't just survive — it thrives.
365 Days of Freshness. Naturally.
Extend fresh produce lifespan and maintain peak quality during storage and transport with our Genesis line of protective treatments.
Confidence from harvest to consumer
Genesis Storage is a natural post-harvest solution designed to protect fresh produce throughout storage and transport — without chemicals, residues, or disruption to existing operations.
Instead of treating the fruit, Genesis works at the environmental level. It stabilizes packing houses, cold rooms, and containers by creating conditions where spoilage organisms struggle to establish themselves. The result is longer storage potential, reduced losses, and more predictable quality at arrival.
What growers and packers gain:
- •Extended shelf life across long storage and export cycles
- •Reduced decay and shrink without additional chemical inputs
- •Cleaner, more stable storage environments
- •Seamless integration into current post-harvest workflows
Genesis turns storage from a risk factor into a controlled advantage — delivering peace of mind all along the supply chain.
Proven biological
evidence.
Empirical data from commercial trials demonstrating efficacy across different environments and harvest stages.
Pre-Harvest Solutions
Cherry (cv. Sweetheart)
The 40-Day Cherry: Engineering a Superior Harvest from the Field.
±40 days
Post-Harvest Life
90% decrease
Pathogen Reduction
Apple (cv. Golden Delicious)
Apple Orchard Biological Recovery
≈80%
Pathogen containment
~3 months
Recovery timeline
Pear (cv. Spadona)
The Orchard That Refused to Die: Full Recovery in One Season.
>90% reduction
Pathogen Suppression
+70% improvement
Canopy Density
Potato (In Vitro → Greenhouse)
Strengthening the Foundation: More Resilient Potatoes from the Very First Stage
up to +75% vs. control
Root development
>92%
Survival during acclimatization
Strawberry (In Vitro → Greenhouse)
A Strong Start for a Stronger Plant: Advancing Strawberry Growth Throughout the Cultivation Cycle
up to +90%
Root length (in vitro)
+73%
Number of roots
Orchid (Ornamental – In Vitro → Flowering)
A Shortcut to Blooming: Accelerating the Orchid Growth Cycle
Significant improvement
FASTER ESTABLISHMENT AFTER ACCLIMATIZATION
Marked increase
ENHANCED ROOT SYSTEM DEVELOPMENT
Pepper (cv. Cacique Grande)
From Seed to Strength: Building a More Productive Pepper Plant.
Up to +64%
Yield Increase
+61% more fruits
Fruit Count
Lettuce (cv. Romana)
Building a Better Seedling: A 39% Stronger Start for Lettuce.
+62% increase
Fresh Weight
+59% increase
Leaf Area
Cacao
Defending the Source of Chocolate: A Biological Shield for Cacao.
89%
M. roreri Inhibition
80%
M. perniciosa Inhibition
Blueberry (cv. Legacy)
Blueberry Nutritional Enhancement
+30%
Antioxidant activity
+20%
Amino acid concentration
Post-Harvest Solutions
Pear (cv. Spadona & Costia)
From 30 Days to 11 Months (356 DAYS): Redefining the Lifespan of a Pear.
≤12 months quality
Extended market-fresh storage life
>90% decay reduction
Reduction in pathogenic decay
Avocado (Persea americana)
The 55-Day Journey: Securing Avocados from Africa to Europe.
55-day voyage
Transit Protection
>90% reduction
Mold Prevention
Table Grapes (cv. Mystic Dare & Crimson)
Reducing Botrytis (Gray Mold) and Improving Commercial Quality After Cold Storage
+27 pts clean clusters
Mystic Dream: 70% vs 43% completely clean clusters (after 2.5 months)
-50% severe clusters
Mystic Dream: >3 infected berries reduced from 10% to 5%
Blueberries
Reducing Rot and Extending Shelf Life During Cold Storage & Export
≤80% rot reduction
During direct shelf life compared to commercial treatment
≤45% rot reduction
After cold storage and shelf life
Citrus (mixed varieties)
Citrus Postharvest Rot Prevention
≈80%
Penicillium decay reduction
–25%
Rind dehydration reduction
Persimmon
21 More Days of Freshness: Extending the Persimmon Season.
>5 months storage
Stable cold storage with commercial quality
≈88% decay reduction
Reduction in mold and postharvest decay
Nectarine
The Fresher Nectarine: 14-21 Extra Days of Market-Ready Quality.
+14-21 days
Shelf-Life Extension
≈60-70%
Decay Reduction
Visionary Leadership, Grounded in Science
Core Team
Pninit Gilboa-Tal
CEO & Head of Strategy
Senior executive with over 26 years of experience in strategic leadership, business development, marketing, and financial management, combining corporate and startup ecosystems. Leads Biotization's strategic vision, global positioning, commercialization strategy, investor relations, fundraising, and international partnerships, including Horizon Europe and EIC Accelerator programs.
Yossi Cohen
Founder & Chief Technology Officer (CTO)
Agri-biotech entrepreneur with over 15 years of hands-on experience in biological applications, probiotic biocontrol systems, post-harvest innovation, and large-scale orchard management. Leads Biotization's core technology development, field protocols, regulatory strategy, IP, and international scale-up of microbial solutions.
Dr. Yulimar Castro
Chief Scientific Officer (CSO)
Agricultural microbiologist with 25 years of academic and industrial experience in plant biotechnology, endophytes, and plant–microbe interactions. Leads all scientific R&D activities at Biotization, including microbial consortium design, strain selection, formulation development, and validation from lab to field.
Dr. Miriam Ben-Hirsch Gornemann
Chief Project Manager
Senior R&D and innovation management expert with over 35 years of international experience. Responsible for project management, EU program coordination, reporting, risk management, partner networking, data management, dissemination and exploitation strategies, as well as regulatory and IP support.
Kobi Cohen
Chief Financial Officer (CFO)
CPA and financial executive with over 30 years of experience in financial management and international R&D programs. Oversees financial planning, budgeting, cost control, and compliance with EU financial guidelines, ensuring transparent and sustainable financial management of Biotization's operations.
Our Scientists on the Ground
Behind every breakthrough is a team of dedicated researchers. Our international network includes leading scientists across Mexico, Peru, Venezuela, Brazil, Colombia, Ecuador, and Israel — each bringing local expertise and working in real-world conditions to validate and adapt our solutions for diverse agricultural ecosystems.
Dr. Erika Lorena Blanco Carrero
Senior Researcher in Soil Microbiology and Agro-ecophysiology
Specializing in soil microbial ecology, PGPR consortia, and field evaluation of microbial performance under varying irrigation and nutrient conditions.
Dr. Lizette Méndez Fasabi
Microbiologist
Focused on post-harvest biotechnology and plant physiology, supporting microbial selection and validation for fruit protection and microbiome stability during storage.
M.Sc. María Carolina Rosales Lobo
Molecular Biologist
Extensive experience in molecular diagnostics of plant pathogens and microbial strain identification, leading genetic screening and regulatory-grade validation processes.
Dr. Ana Milena Gómez Sepúlveda
Agricultural Microbiologist
Expertise in plant–microbe interactions, endophytes, and applied biotechnology, contributing to microbial consortia development and experimental design for pre-harvest solutions.
Dr. Joyce Dória Rodrigues
Senior Scientific Advisor
Specializing in plant tissue culture and biotization, leading scientific design of microbial delivery into plant tissues and scalable propagation protocols.
Dr. María Cristina Troya Mogollón
Agricultural Microbiologist and Molecular Diagnostics Specialist
Providing expertise in pathogen detection, molecular assays, phytopathology, and regulatory-oriented microbial characterization.